We are tech transformation specialists, uniting human expertise with AI to create scalable tech solutions.
With over 8,000 CI&Ters around the world, we’ve built partnerships with more than 1,000 clients during our 30 years of history. Artificial Intelligence is our reality.
We are expanding in Mexico and seeking a strategic, hands-on Marketing Lead to help drive regional marketing initiatives. This role is responsible for accelerating brand awareness, demand generation, and business growth in Mexico, while also supporting Colombia in alignment with North America leadership.
The ideal candidate combines strategic thinking with strong execution, thrives in B2B environments, and can translate marketing plans into measurable business impact.
Core Responsibilities
Shape and execute Mexico’s marketing strategy in partnership with marketing and sales leadership
Drive measurable pipeline impact through integrated demand generation programs
Activate strategic partner marketing initiatives to strengthen ecosystem presence and credibility
Translate global campaigns into locally relevant, high-impact market activations
Lead execution of regional events, sponsorships, and executive engagement opportunities
Elevate brand visibility through PR, media engagement, and thought leadership initiatives
Partner closely with sales to execute account-based marketing strategies aligned to revenue goals
Leverage data and performance insights to optimize marketing effectiveness and ROI
Provide strategic marketing support for Colombia, ensuring alignment with regional priorities
Adapt campaigns and programs to local market dynamics while maintaining consistency across regions
Qualifications
5–8+ years of experience in B2B marketing (technology or consulting preferred)
Fluent in Spanish and English
Proven experience in demand generation and integrated marketing programs
Strong knowledge of the Mexican market
Familiarity with the Colombian market is a plus
Experience supporting marketing in growth or emerging markets preferred
Strong understanding of the Latin American business landscape
Comfortable operating in a global, matrixed organization
Key Competencies
Strategic thinker with strong execution discipline
Data-driven and performance-oriented
Strong stakeholder management and cross-functional collaboration skills
Comfortable working cross-regionally
Entrepreneurial, growth-oriented mindset
Ability to manage multi-country priorities while maintaining strong local market focus
Why join us?
- Competitive Salary
- Generous paid vacation days
- Unlimited sick time
- 100% paid health & dental benefits starting day one
- Annual profit-sharing distribution
- Retirement match
- Paid parental leave
- Dedicated career advisor
- And so much more…
Collaboration is our superpower, diversity unites us, and excellence is our standard.
We value diverse identities and life experiences, fostering a diverse, inclusive, and safe work environment. We encourage applications from diverse and underrepresented groups to our job positions.